published on in blog

The Morning Consult COVID-19 Vaccine Dashboard

Methodology

Morning Consult conducted daily interviews with over 6,000 respondents in the United States. The interviews were conducted online through multiple nationally recognized vendors. Morning Consult uses a stratified sampling process based on age and gender to reach a broad, nationally representative audience in each country. Daily responses are weighted to approximate a representative sample of adults based on U.S. census data.

The weighting methodology for national data considers a range of demographic characteristics, including age, race/ethnicity, gender, educational attainment, and region. State-level results were weighted separately to be representative of age, gender, race/ethnicity, education, home ownership and population density.

About Morning Consult

Morning Consult is a global decision intelligence company changing how modern leaders make smarter, faster, better decisions. The company pairs its proprietary high-frequency data with applied artificial intelligence to better inform decisions on what people think and how they will act. Learn more at morningconsult.com.

Special thanks to Peyton Shelburne for her assistance with this project.

Email [email protected] to speak with a member of the Morning Consult team.

ncG1vNJzZmiooqR7rrvRp6Cnn5Oku7TBy61lnKedZMGzrcKknKurX5i8t7XDZmhyZaaWsKS1zZ5kmpyfpcGqu81mq6uZk6Cysw%3D%3D